Consent
- Every contact has a recorded opt-in (sign-up form, desk, or reply-YES).
- You can show when and how each player consented.
- Imported lists are NOT treated as consent.
- Players can opt in via a first "reply YES" message (double opt-in).
Opt-out
- STOP (and local-language equivalents) opts a player out instantly.
- Opted-out players are blocked from all future sends.
- Every campaign respects the opt-out list automatically.
Number health
- New numbers follow a warm-up ladder — no day-one bulk blasts.
- Sends are paced with jitter, not fired all at once.
- Message content varies per recipient (merge fields).
- A second warmed number is available for continuity.
Gambling-specific duties
- Self-excluded players can never be messaged or opted in.
- Marketing follows local advertising and responsible-gambling rules.
- Offers include any legally required responsible-gambling messaging.
Records
- Consent, opt-outs, and sends are logged and exportable.
- You can produce an audit trail on request.
CasinoComm enforces consent gating, instant STOP handling, the warm-up ladder, and send jitter automatically — most of this checklist is handled for you.